Year: 2023

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About MyMa.cz:
MyMa.cz is a Czech e-shop focused on thoughtful, quality products for babies, toddlers, and their parents. From educational toys to playful home accessories, MyMa promotes a joyful, functional, and safe environment for everyday parenting. The brand values clarity, warmth, and playful design.

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Brief:
The task was to create a set of clean, easily readable icons for different product categories on the website. The icons had to be simple, line-based, and remain legible at small sizes, with no unnecessary detail.

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Process:
I chose a line style reminiscent of a calligraphy pen, giving each icon a delicate but clear visual character. The varying line thickness added a handmade, organic feel while ensuring sharpness on screen.

In total, I designed 35 icons, each representing a specific category or function on the site.

 

The result is a set of custom icons that not only improve navigation and clarity but also add a friendly, unique touch to the visual identity of MyMa.cz – reflecting its focus on both practicality and joy in parenting.

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